Project type: Workspace
Location: Rosh HaAyin, Israel
Year: 2022
Architectural designer: Studio Samuelov
Partner: Gidi Keidar
Photographer: Uzi Porat

Kaufman Group, a privately held company owned by the Kaufman family, is a leading player in Israel’s wellness industry. Its diverse activities include manufacturing, importing, and distributing sleep, comfort, health, design, and lifestyle products. In designing their headquarters, the architects draw inspiration from the wellness world, infusing playful elements, bright colors, and whimsical wall stickers into the space.