Get comfortable,
here we come.
here we come.
100
BEAT
designed in Italy by Massimo Iosa Ghini
Visual comfort
Beat is a chair that echoes the enveloping concept of the sofa: like a corolla of petals, it contains and supports the seat with generous padding that is both welcoming and reassuring. The Sinuosa collection is a project that celebrates visual comfort, which has always been a distinguishing trait of the brand’s image.
BEAT Dining chair Fabric Brick
cm W 65 x H 88 x D 64
Well-being
The soft design of the chair reveals an explicit link with the natural world’s characteristic organic forms, reflecting a design vision that prioritises well-being in the domestic space. The project is designed to offer a seamless transition between living and dining areas in both large and small spaces.
Massimo Iosa Ghini
Massimo Iosa Ghini Founder of Iosa Ghini Associati, an architecture and design company with offices in Bologna, Milan and Miami, develops international design projects with a close eye on sustainability, including the Marconi Express electric transport system in Bologna, the concept of Starhotels E.CH.O. and the Ferrari Stores all over the world. Author of important residential designs, Iosa Ghini was named Ambassador of Italian Design, of the Red Dot Network and Active Member of Leonardo, the Italian Quality Committee. In 2015 he received the Marconi Award for Creativity.
Discover more